download the c.r.e.a.t.e. framework to

design your ideal work experience & legacy

Do you feel like you don’t have a story to tell?

Even if you have one are you afraid you’re not a good storyteller? 

Do you question if storytelling is something that a professional like you should even be concerned about? 

You’re not alone with these questions! 

Whether you’re a leader in an organization, an individual contributor or an entrepreneur learning how to wrap your arms around storytelling is key to connection and success.  It’s not merely a nice to have but an indispensable skill! 

My guest Karen Eber has the answers you’re looking for and much more!  She’s a storytelling expert and author of The Perfect Story: How to Tell Stories that Inform, Influence, and Inspire and has much to share.  

In this episode you’ll learn: 

  • Why taking charge of and telling your own story is so important  

  • What to do if you feel like you don’t have a story to tell 

  • When a story is manipulative and when it’s not

  • The process of incorporating regular story crafting into your life 

  • How to tell a story that’s perfect for your moment and audience 

  • When to share a story and when you can go without it 

  • How the most powerful stories we tell are the ones we tell ourselves 

It’s storytime! 

About my guest: 

Karen Eber is global leadership consultant and keynote speaker. Her TED Talk, How your brain responds to stories – and why they’re crucial for leaders, continues to inspire millions. As the CEO and Chief Storyteller of Eber Leadership Group, Karen helps companies build leaders, teams, and culture, one story at a time. 


Karen works with Fortune 500 companies like General Electric, Facebook, Kraft Heinz, Kate Spade, and Microsoft. She guest lectures at universities including the London School of Business, MIT, and Stanford. 

She is a former Head of Culture, Chief Learning Officer and Head of Leadership Development at General Electric and Deloitte. Karen frequently contributes to and is featured in Fast Company, Quartz, Thrive Global, Entrepreneur, MSN, Forbes, NPR, Inc, NY Post, and Business Insider.

Karen’s book, The Perfect Story: How to Tell Stories That Inform, Influence, and Inspire is a Porchlight Books Bestseller and is a Next Big ideas Club Must Read. It was published October 2023 with HarperCollins. 

Picture of Joy Spencer

Joy Spencer

Connect with Joy on LinkedIn

Share This Podcast!